A new

firm

This is the answer for firms that want to enter the market with a clear head. Forget chaos, random decisions and makeshift solutions. We put in order everything that matters at the start and guide you step by step to a complete communication system.

Everyone had to start somewhere.
Not everyone started well.

It makes no difference whether you are setting up a new business or opening the next chapter in your firm’s history. What matters is that the start is considered, coherent and effective.

A New Law Firm is a complete marketing process that takes you from strategy through visual identity, content, a website and a photo session, all the way to graphic templates, document layouts and social media visuals. At every stage you are supported by a team who make sure your communication is consistent, on target and genuinely effective.

The result?

Not “nice branding”, but a complete communication model for your firm. A clear direction, a strong image, practical tools. No guesswork. No improvisation.

Take the first step. We will take care of the rest.

months of ready marketing ideas in your strategy

13+

years of experience in legal marketing

100%

readiness to launch once the process is complete

uncertainty about what comes next

Get in touch. Book a call.

What we will do for you?

A New Law Firm is the answer for anyone who wants to start a practice or carry out a full rebrand in an orderly and effective way.

The service includes:

Visual identity

A logo is not just "a nice picture". It is the foundation of all your communication and the first signal of who you are on the market. That is why we design it around your strategy, your goals and the character of your firm. We create the symbol and select the typography and colours that stand out and stay in the memory. Alongside that come the materials you can use immediately: business cards, letterhead, envelopes, email signature. All consistent, professional and ready to go.

Website

Your website is where prospective clients check whether you are the person they are looking for, which is exactly why it has to work flawlessly. We design it from scratch so that it is fast, responsive and stress free to run. We combine considered design with functionality that supports your business goals. The package includes training, so you can make changes yourself whenever you need to. We also take care of security and compliance with current standards. It is not just "a nice website" but an effective marketing tool that works on your credibility every day.

Photo session

Professional photographs are absolutely essential, because people buy from people, not from logos. We therefore arrange a portrait or image session that fits coherently within your firm's whole visual identity. The photographer works side by side with the website designer, so the result is not accidental. It is considered, consistent and it simply works. No phone selfies, just professional shots you can use on your website, in social media and in your marketing materials.

Website content

The words on your website are not filler. They are a tool that either builds trust or loses it in the first paragraph. That is why we write them so that clients actually want to read them: concrete, free of corporate jargon and informed by an understanding of what your audience is looking for. Descriptions of your practice areas, team biographies, the About us page, every part is refined with communication in mind. The content is built on your strategy, so it is on target and consistent with the vision for your brand. You can also reuse it in commercial proposals or presentations. It is ready made content that works across different formats.

Social media launch plan

If you plan to be active on social media, you cannot cut corners. We prepare a complete set of visual materials: post templates, a profile picture, a header graphic and a main visual theme that gives character to all your communication. Everything comes in a form that is easy to edit and use day to day, so you do not need to be a designer to look professional. You also receive a launch communication plan: what to publish, when and why. That is how visibility gets built, consistently and with purpose.

The scope is always adjusted to your situation.
If you already have photographs, a logo or other materials, we simply build them into the project.

How we work?

Every New Law Firm project begins with getting to know your goals, the way you work and your vision for the future. That allows us to create a brand that not only looks good but, above all, reflects who you really are. The process is organised, predictable and engaging.

Marketing Strategy+

We start with the Marketing Discovery workshop, a strategic and creative session held in person or online, during which we get to know you and your team. Before the meeting, everyone completes a short questionnaire, so we already understand your firm's context. During the workshop we define your target audiences, your differentiators and your key messages, and we set the visual direction and the structure of your website. This is where the foundations of the strategy and of everything that follows are laid.

Branding: logo and visual identity

Now the design work begins on our side. The vision from the strategy starts to take concrete shape. We design the logo, the typography and every element of the visual identity that will set your firm apart on the market. We combine the workshop findings with our experience in the legal sector to create a visual system that is coherent and that works. We present our proposals, discuss every element, explain the design decisions and check that they match your goals. We gather your comments and then finalise the designs.

Website, turnkey

We design and build a website that serves as your firm's calling card and as an effective marketing tool. At this stage we also arrange a professional photo session for the whole team and write all the content for the site, from the description of the firm to the descriptions of your services. You can use the same content in commercial proposals and other materials. The site is responsive and intuitive.

Your plan for entering the market

The final step is a meeting at which we present the results: the logo, the visual identity, the layout of the website and the direction of your communication. We discuss every element, explain the design decisions and check that they match your goals. You receive a concrete plan of communication activities. Depending on the path you choose, this may be a schedule of marketing campaigns from the Marketing Strategy+ package together with a communication strategy, the LinkedIn VIP package for building a personal brand, or a social media communication plan with ready posts for your first weeks. You will know exactly how to make your mark and how to build your firm's visibility consistently.

It doesn't have to end here!

Completing the New Law Firm project is only the beginning. The brand we built together starts to live its own life. New content, new initiatives and new opportunities to get noticed. That is precisely when the next stage begins: maintaining consistency, developing your communication and building visibility.

You can continue working with us in one or more of the following formats: Talking Strategy, Ongoing marketing services, Website support.

Talking Strategy

regular advisory sessions with our marketing strategist. These are meetings between equals, in which we discuss your current activities, review the results, plan the next steps and develop your firm’s communication together.

Ongoing marketing services

covers the planning and delivery of communication activities, from campaign ideas and themed initiatives to running your social media profiles. This is the option for firms that want to build their brand consistently and systematically. In this model we take the helm of your communication.

Website Support

monthly care for your website, covering updates, technical fixes and site security. Your site always runs smoothly, stays protected against threats and keeps up with the latest requirements.